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5 Reasons Why Offering Home Improvement Financing is Good for Business

When homeowners want an upgrade, they have two options: make changes to their home or change their address. Offering consumer financing for home improvement projects enables contractors to book more projects, increase sales, and help clients create their dream homes without breaking the bank. By partnering with United Consumer Financial Services, a leading source for home improvement financing, you empower clients to take on their renovations with confidence, knowing that they can afford their projects with low monthly payments.

Read on for five reasons why offering home improvement financing is good for business, both today and for the long term.

Expand Your Customer Base

Partnering with the right firm for your home improvement business helps expand your customer base as you attract more clients, increase affordability, and close the deal more quickly. Cost is among the top barriers preventing clients from undertaking home improvement projects. Homeowners typically don’t have a lump sum of cash to pay for renovations; securing a bank loan can be challenging or impossible. Your clients need flexible, affordable alternative payment plans that work with their budgets.

United Consumer Financial Services provides accessible home renovation financing that meets your customers where they are. Our marketing materials help you attract shoppers who want and need payment plans. Provide a quote – and also provide a financing brochure with your contact information, company logo, and monthly payment examples, helping homeowners envision their project completed right away, because the dollar amount fits into their daily living budget. We boast high approval rates that help you expand your customer base and secure more contracts. Working with our team to provide affordable consumer financing empowers businesses to engage with and serve more clients, delivering the services they seek at prices they can confidently afford.

Make Home Improvement Projects Immediately Affordable

The high costs of home improvement and renovation projects create roadblocks for homeowners and contractors alike. Homeowners often feel overwhelmed by high prices and, as a result, abandon the pursuit of the project. For businesses, that means a lost sale and loss of time and resources spent trying to secure it.

Consumer financing addresses high project costs by breaking down the total bill into smaller, affordable monthly payments. Instead of an overwhelming lump sum for a project, consumer financing from UCFS provides low monthly payments that not only make home improvements possible but also a realistic and affordable option for homeowners who want or need a change. Instead of high costs stopping a renovation project in its tracks, a monthly payment plan makes home improvement projects immediately affordable –– no waiting for clients to save cash or secure a loan, and no asking them to charge the project to a high-interest credit card.

Streamline the Sale on Site

Home improvement contractors meet potential clients on-site, providing in-home consultations and offering estimates. Capitalizing on the excitement of the moment is crucial to securing the sale and moving forward with the project. This is where a mobile-first approach to consumer financing becomes essential.

UCFS’s paperless application allows consumers to apply for financing from a tablet or phone in just minutes. Or, if a quote is sent by email, a link to the online credit app can be sent too so the customer can apply for financing in the comfort of their home. Almost immediately, our team sends a credit decision. Once the homeowner is approved for financing, all parties esign the contract, and the project can begin. This approach streamlines the sale on-site, maintaining the momentum of the consultation and sales pitch and allowing homeowners to start their home transformation right away.

Offering consumer financing through UCFS’s online application reduces friction in the sales process, helping you onboard more clients and book more projects.

Facilitate Upsells and Upgrades

Homeowners seek home improvements, renovations, and remodels for various reasons. Their home might be due for cosmetic upgrades. They might have damage that needs repair, such as a new roof or new flooring. They may want to open their floor plan or add square footage.

Regardless of the “why” of their home improvement project, every homeowner asks themselves the same “how” question: How can I get the services I want with the resources at hand?

Home improvement projects of any size can be a significant investment for homeowners. Consumer financing not only breaks down lump-sum costs into affordable monthly payments, but it also facilitates project upgrades that might have been out of reach without a flexible payment plan.

Homeowners can confidently choose project upgrades when their total cost is broken down into low monthly payments spread over time. For just a few additional dollars each payment, homeowners can expand on their home improvement projects and include material upgrades that bring their vision to life. Payment plans enable contractors to offer clients helpful, relevant upsells and upgrades without disrupting homeowner budgets.

Increase Sales without Increasing Overhead

Consumer financing is essential to increasing the affordability and accessibility of home improvement services. Smaller, affordable payments make repair and renovation services easily within reach of your client base.

But your customers aren’t the only ones who benefit from a robust consumer financing program. Partnering with the right consumer financing firm helps establish and grow your home improvement business. Working with United Consumer Financial Services allows you to offer professional, customer-centric home improvement financing without added overhead or responsibility for your teams. Our U.S.-based staff handles your financing, so you can focus on the day-to-day operations of running your business. UCFS helps you increase sales and revenue without additional overhead required by in-house financing programs.

Partnering with UCFS for Affordable Home Improvement Financing

Offering consumer financing is a straightforward way for home improvement contractors to increase consultations, project bookings, and revenue. When you partner with United Consumer Financial Services, you reap the benefits of affordable, accessible consumer financing that helps you grow your home renovation and remodeling business.

A division of Marmon Holdings, a Berkshire Hathaway company, UCFS brings over 45 years of experience serving businesses like yours. We offer:

  • A paperless, user-friendly application that can be completed in just a few minutes
  • A prompt credit decision that allows you to proceed with the sale and project
  • Same-as-cash payment options to attract your customers to make their purchase and not pay interest when paid in full during the promotion period
  • Flexible repayment plans that increase affordability, especially for high-value projects like home improvements
  • Clear, consistent terms that garner customer trust
  • Fair interest rates that serve the consumer
  • Complete repayment collection by UCFS throughout the life of the loan
  • Prompt repayment to your business, typically 1 to 2 days.

Partnering with UCFS for consumer financing helps you increase sales, maximize revenue, and make the most of every client interaction. Reach out to our team to learn more about how our financing programs can help you grow your home improvement business starting today.